Unlocking the earthmoving industry in SA

The first comprehensive survey of the size and complexity of the construction, earthmoving, and mining equipment industry in more than 20 years has been released.

It will provide unparalleled market intelligence to stakeholders in the industry.

Compiled by global research company, Off-Highway Research, the 220-page report, The Construction Industry in South Africa, is a 4-year study that details sales by model category, equipment analysis, sizes of equipment and sales by manufacturer.

According to Dr Jim Rankin of Agfacts, a report is an invaluable tool for financial institutions, parts suppliers and service providers, as well as suppliers of components such as tyres, hydraulics and filters, among others. It shows which machines are selling, and which are not, and it gives analysts food for thought when advising or building business plans.

Reliable sources

“Much of the information was transposed from the Construction and Mining Equipment Suppliers Association (Conmesa) which we have been supplying monthly reports for more than 25-years. Other information was taken from complementary association in agriculture and materials handling where appropriate,” says Jim.

He adds that the report also provides information on local suppliers that is handy for end users to know who the role players are and the extent of would-be supplier’s information. Based on the statistics it even provides readers with predictions on the industry and comprehensive forecasts until 2023.

With information such as actual machine populations in South Africa, by type and brand, suppliers can make informed decisions when it comes to the type of equipment, spares, and services that they supply.

Reality check

“We have found that in many instances perceptions are actually far from reality and actual ownership and supply figures are often different to what even we would imagine. This kind of market research is difficult to come-by and should make up part of any business plan for role players in the market in future.”

The report is conducted in accordance with worldwide standards and is available from Agfacts. CONMESA, Dr Jim Rankin, Tel: (011) 453 7249, Fax: (011) 453 9710, Email: jim.rankin@agfacts.co.za

Jim Rankin of Agfacts

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