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Coca-Cola’s RAIN set to replenish 15-billion litres of water over the next decade

With the effects of climate change including prolonged droughts, extreme weather and higher temperatures already being felt in many regions of South Africa, the Replenish Africa Initiative (RAIN) is helping to ensure billions of litres of water is given back to communities and replenished in nature for the next ten years.

Funded by The Coca-Cola Foundation, RAIN funds five major projects in South Africa to help restore priority catchment areas by removing thirsty, invasive alien plants, while creating valuable employment opportunities for women, youth and families by supporting water-related projects.


“These important water catchment areas feed our communities, towns and cities, yet thirsty alien invasive plants are consuming millions of litres of this precious resource unnecessarily from these areas each year,” says Beatriz R. Perez, Chair and President at The Coca-Cola Foundation.

“As part of our broader water stewardship programme, RAIN is helping to rehabilitate thousands of hectares of land and replenish water while economically empowering families.”

Beatriz R. Perez, Chair and President at The Coca-Cola Foundation

The five projects received $1.25M in grants from The Coca-Cola Foundation in 2019 and have collectively cleared 3400 hectares of thirsty, invasive alien plant species, which will help replenish an estimated 1,5-billion litres annually for the next 10 years.


Most of these strategic water sources are located in remote areas, with limited economic or skills development opportunities. In addition to the environmental benefits these projects bring, they also focus on creating jobs, upskilling individuals, and providing support and training for sustainable economic opportunities. Collectively, these projects created 389 jobs in South Africa’s rural, priority catchment areas.


The five projects are spread across South Africa and focus on involving local communities, while addressing water security on a larger scale. Implementing partners provide development expertise and additional resources required to implement the projects sustainably.

The five implementing projects include the following:

Wemmershoek Dam, serving The Greater Cape Town area: Working with The Nature Conservancy, this project cleared over 2,500 hectares on the upper slopes of the Wemmershoek Dam catchment, creating 202 jobs, specifically empowering 62 women and youth.

uMzimvubu Watershed Restoration, Matatiele, serving East London in the Eastern Cape: Working with The World Wide Fund for Nature (WWF) South Africa , this project cleared 115 hectares of invasive alien plants and created 60 jobs, empowering 32 women and 39 youth. Additionally, this project protected 5 natural springs, improving the community’s access to spring water. Working with local traditional authorities, livestock management was improved and grazing rotations were established, economically empowering 437 people through grazing association memberships and access to cattle auctions.

Wolseley Wetlands Restoration, serving Wolseley and the Greater Cape Town area: Partnering with The World Wide Fund for Nature (WWF) South Africa , this project cleared invasive alien plant species from a critical biodiverse wetlands area in the Upper Breede River Valley in this important agricultural region. The project cleared 470 hectares and created 94 jobs, empowering 42 women and 39 youth.

Algoa Water Fund, Diep River, Eastern Cape serving Nelson Mandela Bay: Working with implementing parter Living Lands, this project cleared thirsty invasive alien plant species from the Impofu Dam, a key upstream catchment area for the Nelson Mandela Bay Municipality. Additionally, the team worked with local landowners to create a cohesive and collaborative long-term catchment management plan for the area. This project cleared over 260 hectares of invasive alien plants and created 21 jobs in an extreme rural area with high rates of unemployment.

Soutpansberg Mountains of Limpopo, serving Kutama, Limpopo Valley and Musina: Working with the Endangered Wildlife Trust, this project cleared 32 hectares and created 12 jobs, empowering five women and youth. To complement their ecological work, the team trained 701 local school children on hygiene and water conservation. In addition, the project team also worked with local landowners on the proclamation of the western Soutpansberg Nature Reserve to protect 4 000 hectares under improved conservation management with the Limpopo Department of Economic Development, Environment, and Tourism’s Biodiversity Stewardship Programme.


A further US$500 000 from The Coca-Cola Foundation will be invested for an additional 12 months for three of these projects – The Greater Cape Town Water Fund in Atlantis, Matatiele in the Eastern Cape and the Soutpansberg Mountains of Limpopo.


Across Africa, The Replenish Africa Initiative is on track to positively impact more than 6 million people through a diverse range of water-based initiatives by the end of 2020. Over the past decade, RAIN has positively impacted at least 250 000 women and youth and returned 18.5bn litres to communities and nature through Water, Sanitation and Hygiene programmes as well as watershed protection.

As climate change disrupts the water system, affecting drinking water supplies, sanitation, food and energy production, The Coca-Cola Foundation and its local implementing partners are collaborating to facilitate strategic investments in South Africa’s key watersheds. These efforts will pay dividends with the optimisation of the country’s water supply into the future.

“As Coca-Cola, we believe that the most effective work happens when there is collaboration across the public and private sectors for the benefit of the local communities,” concludes Perez.

The Coca-Cola Foundation
The Coca-Cola Foundation is the global philanthropic arm of The Coca-Cola Company. Since its inception in 1984, TCCF has awarded more than $900 million in grants to support sustainable community initiatives around the world. More information about TCCF can be found here.
About the Replenish Africa Initiative (RAIN)

In response to the severe water challenges faced by nearly 300 million Africans living without access to clean water, Coca-Cola introduced RAIN in 2009. RAIN is Coca-Cola’s contribution to helping Africa achieve the United Nations Sustainable Development Goals on clean water and sanitation access. To date, RAIN has reached more than 2.8 million people with improved water access, sanitation and hygiene (WASH) across 41 countries. By the end of 2020, RAIN aims to measurably improve the lives of at least six (6) million people in Africa through sustainable WASH interventions.

The Nature Conservancy
The Nature Conservancy is a global conservation organization dedicated to conserving the lands and waters on which all life depends. Guided by science, we create innovative, on-the-ground solutions to our world’s toughest challenges so that nature and people can thrive together. We are tackling climate change, conserving lands, waters and oceans at an unprecedented scale, providing food and water sustainably and helping make cities more sustainable. Working in 72 countries, we use a collaborative approach that engages local communities, governments, the private sector, and other partners.

To learn more, visit www.nature.org/africa or follow @nature_press on Twitter.

The World Wide Fund for Nature (WWF) South Africa
For nearly 60 years, WWF has been protecting the future of nature. The world’s leading conservation organization, WWF works in over 100 countries and is supported by more than one million members in the United States and close to five million globally. WWF’s unique way of working combines global reach with a foundation in science, involves action at every level from local to global, and ensures the delivery of innovative solutions that meet the needs of both people and nature.

For more information, visit https://www.worldwildlife.org

Living Lands
Living Lands is a not-for-profit organization for conserving and restoring living landscapes. A living landscape consists of a variety of healthy ecosystems and land uses, and is home to ecological, agricultural, and social systems, which are managed so as to function sustainably. This ensures that natural and cultural resources are available for future generations and that the system is resilient for adaptation to climate change.

To learn more, visit www.livinglands.co.za

The Endangered Wildlife Trust
The Endangered Wildlife Trust (EWT) has worked tirelessly for over 45 years to save wildlife and habitats, with our vision being a world in which both humans and wildlife prosper in harmony with nature. It is a beacon of hope for Africa’s wildlife, landscapes and communities, the EWT is protecting forever, together.

To learn more, visit www.ewt.org.za

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